Last Updated on October 1, 2023

Brand g Vacations, the number one operator of luxury all-LGBT+ cruises and land tours, has announced its 2024 Dutch and Belgian Delights Cruise (August 5 -12, 2024) to celebrate Amsterdam Pride.

Amsterdam Pride is an international celebration – in one of the world’s most progressive cities – and attracts about 500,000 revelers each August. Amsterdam features the world’s only floating pride parade, set on the canals of Amsterdam.

Brand g offers a three-night pre-cruise package for Amsterdam Pride that enables guests to celebrate like a VIP, and then step onto Brand g’s luxurious cruise for seven nights. Many LGBT+ revelers choose to add this Pride festival on to an all-LGBT+ riverboat cruise. The timing is perfect because Brand g Vacations’ 2024 Dutch & Belgian Delights Cruise begins just as Pride is ending.

The cruise travels roundtrip from Amsterdam and visits three countries – Germany, the Netherlands and Belgium – stopping in incredibly scenic cities like Antwerp, Ghent and Rotterdam, among others.

August in Amsterdam is gorgeous – temperatures are typically in the 60’s and 70’s – and this is the perfect time to visit this most unique city and its unforgettable festival and parade. LGBT+ folk from across Europe come to celebrate, and the party isn’t limited to gay people; straight couples, grandmothers, and virtually everyone from the local community celebrates together in a style that creates an extraordinary sense of unity.

And the parade, along more than four miles of Amsterdam’s famous canals is a sight to behold. Between the floats (for which the term is especially appropriate, here) gliding down the waters and the revelers partying in boats tied to the sides of the canals, it’s absolutely can’t-miss people watching. The festive spirit extends across the city, with rainbow banners and LGBT signage (and discounts) everywhere.

“When it comes to Pride festivities, no city does it quite like Amsterdam, with their floating Pride Parade and their safe and accepting environment,” Brand g founders Brian Van Wey and Jeff Gundvaldson said. “Adding this to a Brand g cruise is the perfect way to get the most out of your vacation, while letting your rainbow flag fly.”

Brand g’s 2024 Dutch & Belgian Delights River Cruise has limited availability remaining.

For more information on the 2024 Brand g Dutch and Belgian Delights Cruise (with Amsterdam Pride pre-cruise option) taking place August 5 – August 12, 2024, or to see other Brand g offerings, visit: and

About Brand g Vacations

Brand g has become the #1 operator of luxury all-LGBT+ vacations. Launched in August 2011 with a single riverboat cruise, Brand g Vacations has grown exponentially, and in 2024 will offer 21 luxury trips to the four corners of the globe. From exotic and lesser traveled countries to beloved iconic destinations, Brand g offers remarkable service and exceptional experiences curated by LGBT+ travel experts.

Brian Van Wey and Jeff Gundvaldson, co-owners and operators of Brand g, along with their staff of eight have more than 75 years combined experience in LGBT+ travel. The owners are intimately involved in all aspects of the vacations Brand g delivers, from initial conception, to curating the itineraries, to hosting their guests on trips, ensuring first-class service.

Virtually everything is included in the price of a Brand g vacation except airfare. Yes, even shore excursions and cocktails, as well as special signature experiences. The trips are intimate in size (40 to 200 guests).

Additionally, Brand g partners with LGBT+ organizations across the U.S. to provide ongoing funds to support their missions. Over the past 11 years, they’ve given over $750,000 to non-profits engaged in LGBT+ issues like equality, HIV, refugees and the arts.   

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